COUNTDOWN (NUMBERS TYPEFACE)

Typeface / Concept

Software + Skills: Adobe Photoshop, Adobe Illustrator

Countdown to 2020, a new decade.

When I created this typeface, I was inspired by the fact that we are coming to the end of the 2010’s. I wanted to make a typeface that would go along with this and feel like a digital clock as if we are “counting down”. The typeface had to be symmetrical, and feel heavy and bold yet still give off this feeling of movement.

As we approach the end of a decade, typeface ‘Countdown’ is a symbol of progress and how far we’ve come these past ten years. The slanted edges, sharp corners, and mixture of thin and thick lines denote speed, a feeling of motion, and how we are moving away from 2019 and onto a new era.

By isolating each number to a square box, this consistency in dimensions and weight ensures usability for any occasion.

**All aspects of concept, design, and photography by Jessmyn Chung.

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